STROLLING DOWN ATLANTIC AVENUE
Let's end the speculation as to which direction I'm going for this tour! I've gone west, stopping at my bottle of Brooklyn Gin as I want to try that trick with the copper stopper and emboss an ice cube!
Brooklyn Gin is all about citrus and they proudly use only fresh - not frozen or dried - citrus peels (5/11 botanicals are citrus and of these, at least 50% are lime peels). They proudly use only locally produced fruit and a base spirit made from 100% American corn, to make a vibrant gin which is perfect in a G&T. The botanicals include cracked juniper, lavender, cocoa nibs, coriander, orris root, angelia root, Eureka lemon, Persian lime, Key lime, Navel orange and Kumquat.
The gin is produced in small batches of around 300 bottles and takes about 3 days. The bottle itself was specially designed to reflect the character and essence of Brooklyn borough - hip, creative, industrial chic. The shape pays homage to the apothecary origins of gin and their three core pillars - Independent Craftsmanship, Fresh Ingredients and Made in New York.
They were established in 2010 by founders Emil Jättne and Joe Santos (ex Bacardi) who set out to make a high-quality small-batch American gin by hand, on their own terms. Despite not having the resources at the time to build their own distillery, they collaborated with the Warwick Valley Winery and Distillery in the Hudson Valley and this is where they currently handcraft and bottle their gin. There are plans in the making to set up their own distillery in Brooklyn, but this has caused some issues for them, as Brad Estabrooke set up his micro-distillery around the same time as Brooklyn Gin launched - actually in Brooklyn. He does however use the Old Dutch spelling for his brand - Breuckelen Distilling. There was a bit of a spat between the two distillers, with Brooklyn being very defensive and suing for trademark infringement. Breuckelen hit back that theirs is actually made in Brooklyn, is not geographically deceptive, and they were distilling long before Brooklyn changed their name from Maverick Distilling. Breucklelen now market their gin under the name Glorious Gin, so along the way, they must have found a compromise.
For my serve, I'm going with some feel good music inspiration and a recipe off their website - Atlantic Avenue Shuffle - with a little Average White Band 70s music in the background! The song may be about a similarly named street in Rio, but it's also one of Brooklyn's longest streets - no copyright fight around this though!
Recipe: Gin, lemon juice, St Germain, sugar syrup, Aperol, orange bitters.